Powerful forces keep families from bonding these days: overworked, on-the-go parents, distracted kids on their phones, family members living far away. To bring them back together, we introduced two real-life families to an even more powerful force – Walt Disney World – and created +50 original pieces of social content.

Oscar Mayer Latest Stunt lets Consumers Message Each Other With a Porky Typeface. – campaignlive

“Oscar Mayer cooks up bacon font for shareable video generator.” – marketingdive

“Lucky for us, Oscar Mayer is launching a font made from bacon so we can all shout from the rooftops how much we love America’s favorite meat” – yahoo

The “first-ever bacon font” to send messages to friends. – thedrum